CS 185C Web Analytics 

·         Class Time:  20:30 - 21:45, Tuesday and Thursday

·        Classroom:  SCI 311 (Science Building, Room 311, 3 rd floor)

 Green Sheet

 

Notice (Apr. 26, 2007)

Mr. Jimmy Wu, a senior software engineer at Akamai Technologies  will give a tech talk on Tuesday, May 1, 2007.  

Notice (Apr. 2, 2007)

Mr. Steve Tsai, President of The IPO Group will give a talk on Career Management on Thursday, April 5, 2007.  

Notice (Mar. 12, 2007)

The Mid-term Exam is schedule on Thursday, March 22, 2007, at 8:30 PM.  No make- up if you miss it.  

Notice (Feb. 26, 2007)

There will be a quiz on Tuesday, Feb. 27, 2007.  No chance to make it up if you miss it.  

Notice (Feb. 7, 2007)

There will be no class on Thursday, Feb. 15, 2007.   The class is replaced with a Shannon Lecture.  More information …

 

     Speaker :   Don Chamberlin, IBM Almaden Research Center

     Topic :       New Standards from W3C: XPath, XQuery, and XSLT

     When :      Thursday, Feb. 15, 2007, at 7:30 p.m.

     Where:      David Packard building, Stanford University

 

Recommended Reading

·        How does a Search Engine Work?    (File format: Shockwave Flash)

·        The Anatomy of a Large-Scale Hypertextual Web Search Engine – by Sergey Brin and Larry Page

·        Search Engine Resources

 

·        Introduction for Google Analytics

·        What is Google Adwords?

·        Prepare to Optimize Your Ad Campaign

·        Introduction to Site Targeting

 

·        Search Engine Marketing (SEM) articles

·        Search Engine Optimization & Marketing Glossary

 

·        Web Mining Tutorial 

·       Term Frequency (TF), Inverted Document Frequency (IDF) and Vector Space Model

·       Example of Inverted Index

 

CS 185C Wiki  a website that students can edit, build, and share, including web pages, files, spread-sheet, calendar, photo pages, to-do list ….   Enrolled CS 185C students only. 

  • Download course material 
  • Course assignment 
  • Submit your homework 

 

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